Lean Analytics: Use Data to Build a Better Startup Faster

Alistair Croll and Benjamin Yoskovitz

Language: English

Publisher: O’Reilly Media

Published: Mar 8, 2013

Description:

Whether you’re a startup founder trying to disrupt an industry or an intrapreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word.